How creating  STORYBOARDs has helped Indiattitude in delivering impeccable events
Indiattitude, IAPCO Member

Executing impeccable events, providing wow experience to your delegates, hassle free registrations and operational excellence is what contributes to a success of the event.

Creating story boards for events has become like a second nature to us. Its like doing a pr- event rehearsal to ensure all eventualities are taken care of. While it may take a little while to put a storyboard together, in the long run it will save time and provide clarity of thought.

A storyboard is a detailed manuscript representing event flow, step by step. Creating a storyboard might just sound like an extra step in the process but trust us — it’s a step you won’t want to ignore.

Here are three reasons why you need a storyboard:

  1. Best way to share event flow with entire team

Each event will be involved of multiple stakeholders. A written document makes it much easier to share and explain to the entire team.

We’ve all had experiences where we were trying to explain something, and the other person may not still have clarity. When you have a storyboard, you can show your team exactly how event is going to be mapped out and what it will look like. This makes it infinitely easier for other people to understand your idea and executional framework.

  1. Clarity on operational mapping and execution

When you have a storyboard for an event, it helps you setting up a plan for production, including all the conference material, pre- requisites, registration and accommodation and the order of execution.

  1. Defined accountability and ownership

The storyboard will provide clarity to the team on their individual responsibilities. This will avoid a lot of chaos and confusion of who is doing what.  Not only will it help you explain your vision to your team, but it will also make the delivery process go more smoothly.

  1. Review and Record

The storyboard becomes a review document after the event is over. In a post event discussion, one can easily go through the storyboard to define what worked and what could have been done better.

All of us learn from experience after all!!!

Some key areas to be covered while making a story board

  • Important points of contact
  • Event Design
  • Layouts settings and stage management
  • Conference Kits and its inserts
  • Day wise action Plan
  • Agenda of the conference


  • Travel Itineraries of all delegates
  • Rooming List
  • Registration categories

Post Event Tasks

  • Feedback forms to be signed by the client
  • Handing over of conference videos, photographs and other material
  • Rooming list & invoices for banquet billing to be collected

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